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Texas Privacy Notice

Last updated: June 25, 2025

This Texas Privacy Notice (“Notice”) is specific to Texas Consumers as defined by Chapter 541 of the Texas Business and Commerce Code (“Consumers”). It provides the categories of personal data processed by Calara and its subsidiaries and affiliates engaged in the purchase, sale, and development of land and real estate (“Calara”), the purposes for processing personal data,  the categories of personal data shared with third parties, the categories of third parties with whom Calara shares personal data, and a description of the methods through which Consumers can exercise rights and make requests regarding personal data.

Please read Website Privacy Policy and the Terms of Use carefully before using this Website.  By using the Website, you consent to the collection and use of your personal information and other information as described in the Website Privacy Policy and the Terms of Use.  Please note that revisions and updates to this Notice may be made from time to time without notice. Therefore, you should review the terms of this Notice periodically.  The Website Privacy Policy and Terms of Use are incorporated into this Notice in their entirety by reference.

For the purposes of this Notice, “personal data” or “personal information” means any information that is linked or reasonably linkable to an identified or identifiable individual.  The terms “personal data” and “personal information” do not include deidentified data or publicly available information.

Categories of Personal Data We Process

Calara may collect and or process the following categories of personal data:

Contact Information and Identifiers

These categories of information include information such as name, e-mail address, postal address, government-issued identification numbers, and telephone numbers.

Demographic Information

This category of information includes, but is not limited to, your geographic region and location, in addition to other information you provide.

Transactional Information, Commercial Information, and Consumer Information

These categories of information include information such as social security number, government-issued identification number, insurance policy information, financial information, banking information, payment card information, information about your income, debt information, asset information, telephone number, and any other information or category of information described in this Notice provided or received in contemplation of completing a communication, potential transaction, or transaction with you.

Device and Usage Information

These categories of information include information that may be automatically collected as you navigate on and through the Website.  Information, including potential personal information, collected in this way may include:

  • Information about your internet connection
  • Information about the equipment you use to access this Website
  • Usage details
  • IP addresses
  • Information collected through cookies, web beacons, and other tracking technologies.

Personal Likeness

This category of information includes photographs, audio recordings, videos, statements, and other representations of you. 

Educational and Employment Information

This category of information includes educational and employment history and verifications.

Sensitive Information

This category of information includes personal data that we may receive that reveals racial or ethnic origin, religious beliefs, mental or physical health diagnoses, sexuality, citizenship or immigration status.

Information Collected by Cookies and Tracking Technologies

This Website uses “cookies” and similar tracking technologies. A cookie is a small file placed on the hard drive of your computer. You may be able to refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website.

Please see the Website Privacy Policy for further information.

Information You Provide

This category of information is broad and includes any personal data you share with Calara which may or may not be covered by one of the above categories of personal information.

Purposes for Processing Personal Data

Depending on the nature and the reason for which personal data is provided, Calara may use personal data for commercial purposes including, but not limited to:

  • Providing information about our products and services,
  • Providing information about products and services of third parties,
  • Responding to requests and claims,
  • Marketing and advertising our products and services,
  • Marketing and advertising third party products and services you may be interested in,
  • Requesting feedback,
  • Responding and complying to and with legal requests and obligations,
  • Presenting the Website and its contents,
  • To fulfill any purpose for which the information is provided,
  • Estimating our audience size and usage patterns,
  • Storing information about your preferences, allowing us to customize our Website according to your interests,
  • Recognizing you when you return to the Website,
  • Transactional purposes including all processes associated with the purchase, sale, and development of land and real estate,
  • Providing customer service,
  • Processing information as disclosed or agreed to by you,
  • For security purposes, including physical site safety and Website and electronic security,
  • Managing contracts and contractual relationships and obligations,
  • Conducting business activities that are compatible with the reason for which the information is provided,
  • Interacting with you and processing requests.
  • Communicating with you, and
  • Improving our products and services.

Consumer Privacy Requests

Consumers can submit requests to exercise Consumer rights or appeal Calara’s decision regarding a request by using the Contact Us form or by mailing a request or appeal to:

Calara
ATTN: Privacy – Legal
4058 N College Avenue, Suite 300, Box 9
Fayetteville, Arkansas 72703

Any request or appeal must specify the right(s) the Consumer intends to exercise and contain contact information sufficient for Calara to respond to the request or appeal.

Calara is required to authenticate the identity of the party making the consumer request by verifying the identity of the Consumer through reasonable means.  Calara may request identifying information in order to authenticate a consumer request.

Calara will respond to an authenticated Consumer request no later than the forty-fifth day after the date of the receipt of the request.  We may request additional time to respond, up to an additional forty-five days, depending on the complexity and number of requests.  If we decline to take action on a request, we will inform the Consumer of the justification for declining to take action and provide information on how to appeal the decision within forty-five days.

Calara shall provide information in response to an authenticated consumer request free of charge no more than twice annually per Consumer.  If a Consumer request is manifestly unfounded, excessive, or repetitive, Calara may charge the Consumer a reasonable fee to cover the administrative costs of complying with the request or may decline to act on the request.

Categories of Personal Data Shared with Third Parties

All categories of personal information may be shared with third parties in relation to the purposes stated in this Notice, subject to applicable law and Consumer privacy rights.

Categories of Third Parties We Share Personal Data With

Companies Affiliated with Calara

Companies that have common ownership with Calara and their agents, employees, and representatives.

Service Providers  and Contractors 

Service Providers may, among other things, help Calara communicate with you, provide marketing services, or help provide services to you as part of a communication or transaction with you.  Service Providers may also provide technology-based services and software solutions that require input of your information so Calara can communicate with you or perform its business with you. Service Providers and/or Contractors may provide services related to development of communities or other transactions and may need your information to provide services.

Financial Institutions

There may be financial institutions and payment processors involved in a transaction.  If required, your information will be shared in order to complete a transaction or contract requirements.

Parties Involved in Your Transaction 

Depending on the nature of the transaction or contract with Calara, there may be necessary third parties involved in the transaction, and Calara may share information as appropriate with those third parties.

Other Third Parties

Calara may share your information with third parties when required by law to do so or in complying with legal requests. Additional third parties may receive information when related to a purpose identified above.

Terms of Use

Please also see our Terms of Use, which describe the restrictions, disclaimers, indemnification and limitation of liability governing the use of the entire Website.

Contact Us

If you have any questions concerning our Texas Privacy Notice or Website Privacy Policy, please Contact Us.

Testimonials

Yantis Company has had the pleasure of working with the people of Calara for over 10 years now. Their professionalism and their management are impeccable. They are committed to their trade partners as if they were family, always fair and understanding. We expect to continue being one of their partners for many years to come.

Apostolos Pavlioglou, EVP
Yantis Company

Over the past few years, we have worked alongside the team at The Calara Group on many developments in San Antonio. The Calara Group’s commitment to quality and professionalism has been evident in every project, contributing to the overall success of each project. The Calara Group has been a great partner to work with, and we look forward to continuing working with them in the future.

Reagan Walker, CEO
Indigo Construction, LLC

Our team here at IRG Companies has worked with the team at Calara for nearly 10 years in the general San Antonio MSA. From developing lots in many subdivisions to land banking, few companies can live up to the integrity, reliability, and excellence of their team. John Rausch’s leadership, instilling strong and principled core values in all the team members and their commitment to delivering what they say, is clear by their success. They deliver in every area!!!

Joey Guerra, Jr., Owner
IRG Companies

Without question, the level of professionalism, responsiveness, and their eagerness to work as team with their customers and trade partners is second to none. When doing business with Calara, we are more than just a contractor; they view our success as an integral and valued component of their own success.

Denver Saxton, Managing Member
AMDG Holdings Family of Companies

I have had the privilege of working with the Calara team and they are top notch! Their attention to detail and responsiveness is a critical asset during the development process. They are thorough and communicate their vision early-on, which allows my team to work on various aspects of a project without delays. Their team makes the difference!

Ryan Plagens, Team Lead
UP Engineering, A Bowman Company

Having worked for the team at Calara for the past four to five years on building developments, I’ve seen firsthand their commitment to pleasing others, going above and beyond what most companies would not do. In my opinion, they are one of the best land developers to work for in Oklahoma. When they say they can deliver they mean it. Things get done.

Glen Harden, Owner
HD Dirt Works, LLC

Working with the team at The Calara Group as their banking partner has been a true pleasure. Their thorough approach to planning, transparency in communication, and strong financial stewardship make them an ideal client in the development and construction space. Beyond the projects themselves, what truly sets The Calara Group apart is their commitment to giving back to the communities they help build – a philosophy that strongly aligns with our own values at Simmons Bank. We’ve supported numerous projects together and continue to be impressed by their integrity and community-minded focus. We value the relationship we’ve built and look forward to continuing our partnership for many years to come.

Greg Martin, President-Midwest
Simmons Bank

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